Irish Social Media Awards 2014 Open Nominations

socialmedia-awards-2014 The Irish Social Media Awards are being held in June in Dublin and nominations opened today.

As with other years nominations are 100% free.

This year’s categories are:

Facebook categories:

Facebook Page for a Business (Non Campaign)
Facebook Page for a Non-Profit/Organisation
Facebook Page for a Business (owner managed)
Integrated Facebook Campaign: Page, App, Ads

Twitter categories

Best Business Twitter account – marketing, sales
Best Business Twitter account – support, CRM
Best Business Twitter Campaign

Mobile categories

Best Mobile App (Marketing)
Best Mobile App (Events)
Best Mobile Campaign Using Social Media

SME Categories

Best Use of Social Media by an SME (new)
Best Blog of an SME

Other Categories

Best Experimental Format (Vine, Instagram, Snapchat)
Best Social Media Only Campaign (not linked to any other media)
Most Innovative Use of Social Media
Best Use of Social Media by State Body
Customer Care using Social Media (Integrated)
Best Video/Video Campaign (non broadcast)
Best Online PR Campaign
Best Use of Social Media for a Sponsorship Campaign
Social Media Effectiveness – conversions, metrics etc
Best Integrated Social Media Campaign

Full details on the event site.

Social Network Wars Explained

Social media networks want more users. Of course if you’re trying to grow your social network then it makes sense that you use your users’ existing connections .. So a lot of social networks tap into the data available via Twitter, Facebook and other services.

Of course by doing this they can upset each other .. end result you see social networks blocking access to each other. Sometimes it’s pretty petty, but it’s still fascinating to watch.

The guys over at Hootsuite used a Game of Thrones style analogy to visually represent what’s been going on:

GoT-social-infographic-final1

Via

Enhanced by Zemanta

Social Media Revealed

A lot of the companies flogging social media services to businesses probably shouldn’t be in the business at all.

A lot of the “advice” they’re giving companies is terrible and yet they charge their clients “top dollar” for it.

(Not all of the companies operating in the space are “evil”, but a lot are)

The Onion’s recent video in the style of “Ted Talks” is brilliant and worth watching if you have any doubts about social media gurus:


Via

Enhanced by Zemanta