Author: Michele Neylon

  • Don’t Overemphasise Social Media

    Don’t Overemphasise Social Media

    Social media may be powerful, it may be useful and it might be the right tool for a lot of businesses, but it isn’t the solution to everything nor has it had impact on every single part of human activity. Via

  • Twitter To Target Users Based On Browsing Activity

    Twitter To Target Users Based On Browsing Activity

    Twitter is experimenting with new advertising techniques and formats. In a recent announcement the company announced their plans to start targetting their US users based on their web browsing activity. The new “service” is aimed at US based Twitter users so Europeans should not be impacted: So if you’re a European Twitter user you shouldn’t…

  • If Toddlers Used Facebook

    If Toddlers Used Facebook

    George Takei “gets” social media and his Facebook page is probably one of the more amusing ones on Facebook. From earlier today:

  • Social Network Wars Explained

    Social Network Wars Explained

    Social media networks want more users. Of course if you’re trying to grow your social network then it makes sense that you use your users’ existing connections .. So a lot of social networks tap into the data available via Twitter, Facebook and other services. Of course by doing this they can upset each other…

  • Pinterest Engagement Graphic

    Pinterest Engagement Graphic

    Pinterest has made changes to their systems in the last couple of months that make it easier for brands and businesses to use the social network. But what’s actually going on? This graphic from Curalate gives some interesting insights: Do you use Pinterest? Why? Do you like it? Hate it? Let us know in the…

  • Social Media Revealed

    Social Media Revealed

    A lot of the companies flogging social media services to businesses probably shouldn’t be in the business at all. A lot of the “advice” they’re giving companies is terrible and yet they charge their clients “top dollar” for it. (Not all of the companies operating in the space are “evil”, but a lot are) The…

  • Nike Running #Fail

    Nike Running #Fail

    Nike Running. Wonderful device (and software) if it works, but one of its key elements (and raison d’etre) is the GPS functionality. Without it there’s not much point in using it.. Or so you’d think: Am I missing something? Or did they just almost ask him to run with his computer? No – they’re just…

  • Twitter Blocks Tumblr

    Twitter Blocks Tumblr

    Twitter’s API changes announced last week upset quite a few people. But what about its relations with other social networks and services? The Guardian reports that Twitter has blocked Tumblr’s access to its users ie. you won’t be able to search for your Twitter contacts on Tumblr anymore. As the various social networks buy up…

  • IIA Net Visionary Awards Revamps Social Media Category

    IIA Net Visionary Awards Revamps Social Media Category

    This year’s Irish Internet Association Net Visionary Awards features a social media category, as it has done for the last few years. However this year is slightly different. Instead of simply having a “best us of” type award they’ve renamed the category to: Most Creative Use of Social Media for compelling customer engagement And they…

  • Twitter Goes Offline

    Twitter Goes Offline

    Twitter has been offline for the last 30 minutes. It’s not even showing the (in)famous “fail whale” at the moment! So you can expect to see a surge of traffic to Facebook and Google+ 🙂