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Michele Neylon
Social Is All About Permission
If you’re going to use “social” as part of your online strategy you need to remember a key concept. Permission. Earlier this morning I got an email “invite” from a contact to join a site that likes to see itself as being “social”. I ignored the invite but the wording of the email really touched…
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Michele Neylon
LinkedIn’s April Fool’s
Today being April 1st the web is awash with April Fool’s jokes and pranks. Some of them are pretty clever, while some of them are downright silly. One that caught my eye was LinkedIn’s If you go into the “people you may know” section you’re in for a surprise:
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Michele Neylon
Heinz Launch Commerce Via Facebook But Get Security Wrong
Heinz have launched a special offer via their Facebook page that allows “fans” to buy a “limited edition” ketchup. Unfortunately it’s pretty clear that the people behind the integration don’t really understand security or privacy. In order to order the ketchup you need to fill out this form: Now why do they need ALL that…