A lot of the companies flogging social media services to businesses probably shouldn’t be in the business at all.
A lot of the “advice” they’re giving companies is terrible and yet they charge their clients “top dollar” for it.
(Not all of the companies operating in the space are “evil”, but a lot are)
The Onion’s recent video in the style of “Ted Talks” is brilliant and worth watching if you have any doubts about social media gurus:
